About the

A bastion of refined tailoring, Sir Edwin Hardy Amies established his namesake label on London’s Savile Row in 1945.

Inspired by his 1964 style bible, The ABC of Men’s Fashion, we created a series of window displays for the brand’s flagship store.

"From the unpredictability of the British weather to selecting the perfect Xmas gift, the displays were advisory and stylish in equal measure."